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A round-up of May's trade shows!

We attended three major events in May, making it one of our busiest months ever on the road. The month started with the Henry Schein ConnectDental Digital Symposium held in London. This annual event brings together the leading exponents of digital dentistry, who provide a series of lectures and workshops spanning two days. With content of interest to every dentist, from those who have not yet embraced any digital technology to those who have integrated a complete digital workflow, the Digital Symposium is the UK’s premier digital event.

The following weekend saw the ‘SoE Roadshow’ arrive in Birmingham for The Dentistry Show. It was this event that we chose for the launch of the ‘Good To Great Challenge’, and we did it at a dedicated press event. Busy as ever, The Dentistry Show was a great opportunity for our team to meet with and explain and demonstrate to customers and prospects the amazing marketing tools held within practice management software EXACT V12.

Following a brief respite, we then travelled north to Manchester for the BDA Conference, which took place in the last week of May. Held in the shadow of the terrorist attack just a few days earlier, the BDA was a little more sombre than usual, but we still enjoyed a very successful show. The highlight for Software of Excellence was the presentation ‘Using Data to Transform Practice Performance’ by our Head of Customer Success Guy Meyers . During this presentation, Guy was able to explain exactly how analysis of the powerful data held within EXACT can be used to identify areas in which there are performance shortfalls. Using this information, and with the help of our knowledge and experience gained from working with thousands of practices, we are able to help improve performance and drive revenue and profit.

Presenting at the BDA provided an important platform for us to send our business solutions message to a wide audience, and interested delegates were quick to visit the SoE stand to find out more following each presentation.

We now take a well-earned break from the major exhibitions until October, when of course we will be attending BDIA Dental Showcase. However, we still have a summer programme of Business Insight Seminars and webinars to keep us busy, so you can choose to keep in touch with the latest developments at SoE in the way that suits you best.


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